Modus Operandi Design is a boutique design and branding studio offering complete turnkey design and production solutions for publishers. For over 20 years, we have successfully launched, produced, redesigned, and re-energized dozens of media properties.

Clients come to us for our bold thinking — and for our unflinching focus on ensuring their success. We’re always looking to collaborate on smart, adventurous, and inspiring new work.

That’s our M.O. What’s yours?

Innovation Leader Rebrand & Redesign

Innovation Leader Rebrand & Redesign

 Our most recent cover for Innovation Leader (left), and the premier issue cover (right).

Our most recent cover for Innovation Leader (left), and the premier issue cover (right).


 

We recently reconnected with our old friend and colleague from Fast Company, Scott Kirsner, the founder of Innovation Leader, an information service focused on providing research, tools, strategies, and networking for corporate innovation execs.

Last year, Kirsner, who also pens a weekly column on innovation for the Boston Globe, decided to expand his media footprint by launching a print magazine.

That’s where we come in.

The minute we heard about it, we reached out to Scott and told him we had to be involved.

In very short time, our collaboration resulted in a completely new brand: IL.

In the span of about 60 days, we had rebranded Innovation Leader with a new logo system, changed the trim size and paper stock of the print magazine, and began commissioning original photography and illustration for its stories.

We’re very proud of the results. See for yourself in the slideshow below, and there's even more here.

 

Special thanks to contributing artists: Troy Caldeira, Laurent Cilluffo, Paul ElledgeMelissa Mahoney, and Julia Robbs.

Harvard Ed. Magazine, Winter 2017

Harvard Ed. Magazine, Winter 2017

Harvard Ed. Magazine, Redesigned

Harvard Ed. Magazine, Redesigned