Modus Operandi Design is a boutique design and branding studio offering complete turnkey design and production solutions for publishers. For over 20 years, we have successfully launched, produced, redesigned, and re-energized dozens of media properties.

Clients come to us for our bold thinking — and for our unflinching focus on ensuring their success. We’re always looking to collaborate on smart, adventurous, and inspiring new work.

That’s our M.O. What’s yours?

NYU Physician, Redesigned

NYU Physician, Redesigned

 Before (left) and after.

Before (left) and after.

 Above and below: A few of the many cover and logo options we presented to the client.

Above and below: A few of the many cover and logo options we presented to the client.

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THE NEW DESIGN:

 The redesigned cover and logo of NYU Langone Health magazine. Illustration by  Chad Hagen

The redesigned cover and logo of NYU Langone Health magazine. Illustration by Chad Hagen

 Table of contents

Table of contents

 We rebranded the front-of-book section, previously called “News from Medicine.”

We rebranded the front-of-book section, previously called “News from Medicine.”

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 Feature story photographed by  Jonathan Kozowyk .

Feature story photographed by Jonathan Kozowyk.

 Feature story illustration by  Paul Tebbott .

Feature story illustration by Paul Tebbott.

 Feature photography by  Ben Baker .

Feature photography by Ben Baker.

 We rebranded the back-of-book section, previously known as “Campus News.”

We rebranded the back-of-book section, previously known as “Campus News.”


NYU Langone Health Flipbook / Fall 2017


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The Civil War Monitor, Winter 2017

The Civil War Monitor, Winter 2017

Innovation Leader, Fall 2017

Innovation Leader, Fall 2017