All in Redesign

Boston Pops: A Conversation with Patrick Mitchell

In the summer of 2008, Patrick Mitchell set aside his design firm, PlutoMedia, to become Creative Director of Boston magazine. He spent the Fall redesigning the nearly 40-year-old magazine. The redesigned book launched in January 2009. When I asked about his inspiration he said, “Boston is an old city and its connection with history is palpable. We went back to the city’s beginnings (the 1600s!) to find our typographic and design cues. We looked through all sorts of early published/printed materials to get in the right frame of mind, and then gradually worked our way forward.”